* { box-sizing: border-box; }
html { scroll-behavior: smooth; scroll-padding-top: 24px; }
body { margin: 0; background: var(--hg-paper); color: var(--hg-ink); font-family: var(--hg-font); font-size: 16px; line-height: 1.75; word-break: keep-all; }
a { color: inherit; text-underline-offset: 5px; }
a:hover { text-decoration-thickness: 2px; }
a:focus-visible { outline: var(--hg-focus); outline-offset: 5px; }
img { display: block; max-width: 100%; height: auto; }
figure, h1, h2, h3, p { margin: 0; }
p + p { margin-top: 1.2rem; }
.wrap { width: min(1184px, calc(100% - 96px)); margin-inline: auto; }
.skip { position: fixed; left: 16px; top: -100px; z-index: 10; background: var(--hg-white); padding: 12px 20px; font-weight: 700; }
.skip:focus { top: 10px; }
.preview-bar { display: flex; justify-content: center; gap: 20px; padding: 7px 24px; font-size: .75rem; color: var(--hg-paper); background: var(--hg-ink); }
.preview-bar span { color: var(--hg-peach); }
.brand-header { display: flex; align-items: center; justify-content: space-between; gap: 24px; width: min(1328px, calc(100% - 64px)); min-height: 100px; margin: auto; border-bottom: 1px solid var(--hg-line); }
.brand-header nav { display: flex; gap: 32px; font-size: .9rem; }
.brand-header a { display: inline-flex; align-items: center; min-height: 44px; text-decoration: none; }
.brand-header nav a:hover, .brand-header .current { text-decoration: underline; text-decoration-thickness: 2px; }
.header-cta { gap: 24px; padding: 0 18px; border: 1px solid var(--hg-ink); font-size: .875rem; font-weight: 700; }
.header-cta:hover { background: var(--hg-ink); color: var(--hg-white); }
.brand-hero { display: grid; grid-template-columns: 1.28fr 1fr; align-items: center; gap: 88px; padding-block: 91px 83px; }
.eyebrow { font-size: .72rem; font-weight: 700; letter-spacing: .13em; line-height: 1.6; }
h1 { margin-top: 27px; font-size: clamp(44px, 5.4vw, 76px); font-weight: 700; line-height: 1.23; letter-spacing: -.065em; }
.hero-description { margin-top: 30px; font-size: 1.12rem; line-height: 1.85; color: var(--hg-muted); }
.hero-footnote { margin-top: 45px; font-size: .78rem; color: var(--hg-muted); }
.hero-art { position: relative; padding: 32px 32px 0; margin-block: 0 30px; background: var(--hg-white); border: 1px solid var(--hg-line); transform: rotate(-2deg); box-shadow: 16px 19px 0 var(--hg-peach); }
.art-topline { display: flex; justify-content: space-between; gap: 24px; padding-bottom: 15px; border-bottom: 1px solid var(--hg-line); font-size: .7rem; letter-spacing: .05em; }
.art-record { padding-block: 22px; border-bottom: 1px solid var(--hg-line); }
.art-record span { display: block; margin-bottom: 9px; color: var(--hg-clay); font-size: .7rem; }
.art-record p { font-size: 1.05rem; font-weight: 700; line-height: 1.8; }
.art-last { display: flex; align-items: center; gap: 18px; margin: 25px -33px -1px; padding: 25px 30px; background: var(--hg-ink); color: var(--hg-white); }
.art-last p { font-size: .85rem; }
.art-last img { width: 64px; flex-shrink: 0; }
.hero-art figcaption { position: absolute; bottom: -60px; left: 0; right: 0; font-size: .66rem; color: var(--hg-muted); text-align: center; transform: rotate(2deg); }
.chapter-nav { display: flex; justify-content: space-between; flex-wrap: wrap; gap: 0 20px; padding-block: 15px; border-top: 1px solid var(--hg-line); border-bottom: 1px solid var(--hg-line); }
.chapter-nav a { display: inline-flex; gap: 12px; align-items: center; min-height: 44px; font-size: .78rem; text-decoration: none; }
.chapter-nav a:hover { text-decoration: underline; }
.chapter-nav span { font-size: .66rem; color: var(--hg-muted); }
.section { padding-block: 100px; }
.section-heading h2 { margin-top: 19px; font-size: clamp(32px, 3.4vw, 46px); line-height: 1.35; letter-spacing: -.045em; }
.section-heading .eyebrow { color: var(--hg-muted); }
.section-heading.horizontal { display: flex; align-items: flex-end; justify-content: space-between; gap: 36px; margin-bottom: 46px; }
.section-intro { padding-bottom: 4px; font-size: .95rem; color: var(--hg-muted); }
.story { display: grid; grid-template-columns: 1fr 1fr; gap: 42px 100px; }
.story-copy { padding-top: 7px; color: var(--hg-muted); }
.story-copy strong { display: inline-block; margin-bottom: 6px; color: var(--hg-ink); font-size: 1.28rem; line-height: 1.75; }
.beliefs { grid-column: 1 / -1; display: grid; grid-template-columns: repeat(3, 1fr); border-top: 1px solid var(--hg-line); margin-top: 26px; }
.beliefs article { padding: 28px 24px 0 0; }
.beliefs article + article { padding-left: 36px; border-left: 1px solid var(--hg-line); }
.beliefs article > span { display: block; color: var(--hg-clay); font-size: .72rem; margin-bottom: 15px; }
h3 { font-size: 1.25rem; letter-spacing: -.03em; }
.beliefs p { margin-top: 10px; font-size: .9rem; color: var(--hg-muted); }
.identity-section { background: #eeeee5; }
.logo-stage { display: grid; grid-template-columns: .85fr 1.15fr; min-height: 340px; background: var(--hg-white); border: 1px solid var(--hg-line); }
.symbol-stage { display: flex; flex-direction: column; align-items: center; justify-content: center; border-right: 1px solid var(--hg-line); padding: 30px; }
.symbol-stage > img { width: 145px; }
.symbol-stage > span { margin-top: 30px; font-size: .65rem; letter-spacing: .15em; color: var(--hg-muted); }
.wordmark-stage { display: flex; flex-direction: column; align-items: center; justify-content: center; padding: 30px; }
.wordmark-stage > img { width: 300px; margin-bottom: 20px; }
.wordmark-stage p { font-size: 1.3rem; font-weight: 700; }
.wordmark-stage > span { margin-top: 10px; font-size: .8rem; color: var(--hg-muted); }
.product-lines { display: grid; grid-template-columns: 1fr 1fr; gap: 24px; margin-top: 24px; }
.product-lines article { padding: 35px 38px; border-top: 4px solid var(--hg-clay); background: var(--hg-paper); }
.product-lines .business-line { border-top-color: var(--hg-teal); }
.product-lines .eyebrow { color: var(--hg-clay); }
.product-lines .business-line .eyebrow { color: var(--hg-teal); }
.product-lines h3 { margin-top: 18px; font-size: 1.6rem; }
.product-lines article > p:not(.eyebrow) { margin-top: 6px; font-size: .9rem; }
dl { margin: 24px 0; }
.product-lines dl > div { display: grid; grid-template-columns: 68px 1fr; margin-bottom: 8px; font-size: .83rem; }
dt { color: var(--hg-muted); }
dd { margin: 0; }
.product-lines a { display: inline-flex; align-items: center; gap: 36px; min-height: 44px; font-size: .85rem; font-weight: 700; }
.boundary-note { display: flex; gap: 28px; align-items: center; margin-top: 30px; padding: 24px 0; border-block: 1px solid #c7d0c3; }
.boundary-note > span { font-size: 2.5rem; color: var(--hg-teal); }
.boundary-note p { font-size: .85rem; color: var(--hg-muted); }
.boundary-note strong { font-weight: 700; color: var(--hg-ink); }
.logo-rules { display: grid; grid-template-columns: 1fr 1fr .55fr; gap: 36px; align-items: center; margin-top: 66px; }
.logo-rules h3 { margin-bottom: 15px; }
.logo-rules p { font-size: .85rem; color: var(--hg-muted); }
.small, .logo-rules .small { font-size: .75rem; }
.clearspace { padding: 35px 18px 20px; background: var(--hg-paper); }
.safe-area { border: 1px dashed var(--hg-clay); margin: 0 10px; padding: 16px; }
.clearspace p { margin-top: 18px; text-align: center; font-size: .7rem; }
.size-rules { font-size: .8rem; margin: 0; }
.size-rules > div + div { margin-top: 18px; }
.size-rules dt { font-size: .7rem; }
.size-rules small { color: var(--hg-muted); font-size: .68rem; }
.logo-variants { display: grid; grid-template-columns: repeat(3, 1fr); margin-top: 40px; }
.logo-variants figure { display: flex; flex-direction: column; align-items: center; justify-content: space-between; gap: 24px; min-height: 175px; padding: 30px 26px 20px; background: var(--hg-white); }
.logo-variants figure.variant-dark { background: var(--hg-ink); color: var(--hg-white); }
.logo-variants img { max-height: 56px; width: auto; margin-top: auto; margin-bottom: auto; }
.logo-variants figcaption { font-size: .65rem; text-align: center; }
.palette { display: grid; grid-template-columns: 1.4fr 1.4fr repeat(4, 1fr); border: 1px solid var(--hg-line); }
.swatch { display: flex; flex-direction: column; justify-content: flex-end; min-height: 232px; padding: 24px; gap: 3px; }
.swatch strong { font-size: 1.15rem; letter-spacing: -.03em; }
.swatch > span { font-size: .75rem; }
.swatch small { font-size: .65rem; margin-top: 8px; }
.paper { background: var(--hg-paper); }
.ink { background: var(--hg-ink); color: var(--hg-white); }
.green { background: var(--hg-green); color: var(--hg-white); }
.peach { background: var(--hg-peach); }
.clay { background: var(--hg-clay); color: var(--hg-white); }
.teal { background: var(--hg-teal); color: var(--hg-white); }
.contrast { margin-top: 40px; }
.contrast > p { margin-top: 10px; max-width: 750px; color: var(--hg-muted); font-size: .85rem; }
.contrast-examples { display: grid; grid-template-columns: repeat(4, 1fr); gap: 20px; margin-top: 24px; }
.contrast-examples > div { display: flex; flex-direction: column; gap: 10px; }
.contrast-examples > div > span { display: flex; align-items: center; min-height: 46px; font-size: .78rem; }
.contrast-examples small { font-size: .65rem; color: var(--hg-muted); }
.contrast-muted { color: var(--hg-muted); }
.contrast-button, .contrast-teal { width: max-content; padding: 10px 22px; color: var(--hg-white); background: var(--hg-green); }
.contrast-teal { background: var(--hg-teal); }
.typography { display: grid; grid-template-columns: 1fr 1.3fr; gap: 100px; margin-top: 76px; padding-top: 56px; border-top: 1px solid var(--hg-line); }
.typography h3 { margin-block: 20px; font-size: 2.1rem; line-height: 1.4; }
.typography p { font-size: .85rem; color: var(--hg-muted); }
.type-scale > div { padding: 20px 0; border-bottom: 1px solid var(--hg-line); }
.type-scale > div:first-child { padding-top: 0; }
.type-scale > div > span { display: block; margin-bottom: 10px; font-size: .66rem; color: var(--hg-muted); }
.type-scale strong { font-size: 2rem; letter-spacing: -.05em; line-height: 1.5; }
.type-scale b { font-size: 1.5rem; }
.type-scale p { font-size: 1rem; color: var(--hg-ink); }
.type-scale small { font-size: .8rem; }
.interaction-rules { display: grid; grid-template-columns: 1fr 1.3fr; gap: 100px; margin-top: 56px; }
.interaction-rules h3 { font-size: 1.55rem; }
.interaction-rules ul { list-style: none; margin: 0; padding: 0; }
.interaction-rules li { font-size: .85rem; color: var(--hg-muted); padding-block: 9px; }
.interaction-rules strong { color: var(--hg-ink); margin-right: 12px; }
.voice-section { background: var(--hg-white); border-block: 1px solid var(--hg-line); }
.voice-row { display: grid; grid-template-columns: 180px 1fr 165px; gap: 34px; padding-block: 28px; border-top: 1px solid var(--hg-line); }
.voice-label { font-size: .78rem; padding-top: 6px; }
.voice-example { font-size: 1.17rem; font-weight: 700; letter-spacing: -.025em; }
.voice-row div p + p { margin-top: 12px; font-size: .83rem; color: var(--hg-muted); }
.voice-tone { font-size: .68rem; color: var(--hg-clay); padding-top: 9px; text-align: right; }
.voice-bottom { padding-top: 25px; border-top: 1px solid var(--hg-line); }
.voice-bottom strong { font-size: 1.05rem; }
.voice-bottom p { margin-top: 7px; font-size: .85rem; color: var(--hg-muted); }
.download-list { border-top: 1px solid var(--hg-line); }
.asset-row { display: grid; grid-template-columns: 260px 1fr 1fr; gap: 28px; align-items: center; padding-block: 30px; border-bottom: 1px solid var(--hg-line); }
.asset-row > img { max-height: 64px; }
.asset-row h3 { font-size: 1rem; }
.asset-row p { font-size: .77rem; color: var(--hg-muted); margin-top: 5px; }
.asset-links { display: flex; flex-wrap: wrap; justify-content: flex-end; gap: 0 20px; font-size: .8rem; }
.asset-links a { display: inline-flex; align-items: center; min-height: 44px; white-space: nowrap; }
.social-assets { display: grid; grid-template-columns: 1fr 1fr; gap: 30px; margin-top: 46px; }
.social-assets figure > img { border: 1px solid var(--hg-line); width: 100%; }
.social-assets figcaption { display: flex; justify-content: space-between; gap: 16px; margin-top: 12px; font-size: .72rem; align-items: center; }
.social-assets figcaption a { display: inline-flex; min-height: 44px; align-items: center; white-space: nowrap; }
.resource-downloads { display: flex; gap: 30px; margin-top: 26px; }
.resource-downloads a { display: flex; align-items: center; justify-content: space-between; gap: 20px; min-height: 72px; padding: 16px 22px; background: var(--hg-white); border: 1px solid var(--hg-line); text-decoration: none; font-size: .85rem; flex: 1; }
.resource-downloads a:hover { border-color: var(--hg-ink); }
.resource-downloads span { font-size: .7rem; color: var(--hg-muted); white-space: nowrap; }
.next-step { background: var(--hg-ink); color: var(--hg-white); padding-block: 75px; }
.next-step h2 { margin-block: 22px 30px; font-size: clamp(30px, 3.5vw, 48px); line-height: 1.4; letter-spacing: -.05em; }
.next-step .wrap { position: relative; }
.next-step .wrap::after { content: ''; position: absolute; right: 25px; top: 50%; transform: translateY(-50%); width: 200px; height: 200px; background: url('brand/mark-reverse.svg') center/contain no-repeat; opacity: .4; }
.next-step .wrap > div { display: flex; gap: 16px; }
.button { display: inline-flex; align-items: center; justify-content: space-between; gap: 28px; min-height: 50px; padding: 12px 24px; font-size: .85rem; font-weight: 700; text-decoration: none; position: relative; z-index: 1; }
.button.primary { background: var(--hg-peach); color: var(--hg-ink); }
.button.secondary { border: 1px solid var(--hg-peach); }
.button:hover { text-decoration: underline; }
.next-step a:focus-visible { outline-color: var(--hg-peach); }
.brand-footer { display: grid; grid-template-columns: 1fr 1fr; gap: 36px; padding-block: 40px; }
.brand-footer > div > p { font-size: .75rem; margin-top: 8px; }
.brand-footer nav { display: flex; justify-content: flex-end; flex-wrap: wrap; align-items: flex-start; gap: 12px 24px; font-size: .8rem; }
.brand-footer nav a { display: inline-flex; min-height: 44px; align-items: center; }
.footer-note { grid-column: 1 / -1; padding-top: 20px; border-top: 1px solid var(--hg-line); color: var(--hg-muted); font-size: .7rem; }
@media (max-width: 1100px) {
  .wrap { width: calc(100% - 64px); }
  .brand-hero { gap: 48px; }
  .brand-header nav { gap: 20px; }
  .palette { grid-template-columns: repeat(3, 1fr); }
  .swatch { min-height: 175px; }
  .logo-rules { grid-template-columns: 1fr 1fr; }
  .size-rules { grid-column: 1 / -1; display: flex; gap: 36px; }
  .size-rules > div + div { margin-top: 0; }
  .asset-row { grid-template-columns: 210px 1fr 1fr; gap: 20px; }
  .typography, .interaction-rules { gap: 50px; }
  .voice-row { grid-template-columns: 150px 1fr; }
  .voice-tone { grid-column: 2; text-align: left; padding-top: 0; margin-top: -22px; }
}
@media (max-width: 760px) {
  .wrap, .brand-header { width: calc(100% - 40px); }
  .preview-bar { flex-direction: column; gap: 1px; font-size: .65rem; padding: 6px 16px; text-align: center; }
  .brand-header { flex-wrap: wrap; gap: 0 12px; padding-block: 13px 8px; }
  .home-logo img { width: 127px; }
  .header-cta { margin-left: auto; font-size: .75rem; padding-inline: 12px; gap: 16px; }
  .brand-header nav { order: 3; width: 100%; gap: 0; justify-content: space-between; margin-top: 8px; font-size: .75rem; }
  .brand-hero { grid-template-columns: 1fr; padding-block: 52px 68px; gap: 42px; }
  h1 { font-size: clamp(40px, 8.7vw, 64px); margin-top: 22px; }
  .hero-description { font-size: .97rem; margin-top: 22px; }
  .hero-footnote { margin-top: 22px; font-size: .7rem; }
  .hero-art { margin: 0 15px 24px 5px; transform: rotate(-1.5deg); max-width: 420px; padding: 24px 26px 0; }
  .hero-art figcaption { bottom: -54px; transform: rotate(1.5deg); font-size: .61rem; }
  .art-record { padding-block: 17px; }
  .art-record p { font-size: .95rem; }
  .art-last { margin: 20px -27px -1px; padding: 17px 25px; }
  .art-last img { width: 50px; }
  .chapter-nav { gap: 0 20px; justify-content: flex-start; }
  .chapter-nav a { font-size: .7rem; gap: 8px; }
  .section { padding-block: 58px; }
  .section-heading h2 { font-size: 32px; }
  .section-heading.horizontal { display: block; margin-bottom: 30px; }
  .section-intro { margin-top: 22px; font-size: .85rem; }
  .story { grid-template-columns: 1fr; gap: 30px; }
  .story-copy strong { font-size: 1.12rem; }
  .story-copy { font-size: .9rem; }
  .beliefs { grid-template-columns: 1fr; margin-top: 0; }
  .beliefs article, .beliefs article + article { padding: 22px 0; border-left: 0; border-bottom: 1px solid var(--hg-line); }
  .beliefs article > span { margin-bottom: 8px; }
  .beliefs h3 { font-size: 1.15rem; }
  .beliefs p br { display: none; }
  .logo-stage { grid-template-columns: 1fr; min-height: unset; }
  .symbol-stage { border-right: 0; border-bottom: 1px solid var(--hg-line); padding: 28px; }
  .symbol-stage > img { width: 100px; }
  .symbol-stage > span { margin-top: 14px; font-size: .55rem; }
  .wordmark-stage { padding: 35px 20px; }
  .wordmark-stage > img { width: 240px; }
  .wordmark-stage p { font-size: 1.1rem; }
  .wordmark-stage > span { font-size: .69rem; }
  .product-lines { grid-template-columns: 1fr; gap: 18px; }
  .product-lines article { padding: 28px 24px; }
  .product-lines h3 { font-size: 1.4rem; }
  .product-lines article > p:not(.eyebrow) { font-size: .8rem; }
  .boundary-note { align-items: flex-start; gap: 14px; }
  .boundary-note > span { font-size: 1.5rem; }
  .boundary-note p { font-size: .78rem; }
  .logo-rules { grid-template-columns: 1fr; gap: 25px; margin-top: 44px; }
  .size-rules { flex-wrap: wrap; gap: 20px 32px; }
  .logo-variants { grid-template-columns: 1fr; margin-top: 28px; }
  .logo-variants figure { min-height: 155px; }
  .logo-variants img { max-width: 290px; width: 100%; }
  .palette { grid-template-columns: repeat(2, 1fr); }
  .swatch { min-height: 155px; padding: 18px; }
  .swatch strong { font-size: 1rem; }
  .contrast-examples { grid-template-columns: 1fr 1fr; gap: 24px 14px; }
  .contrast-examples > div > span { font-size: .72rem; }
  .contrast-examples small { font-size: .58rem; }
  .typography, .interaction-rules { grid-template-columns: 1fr; gap: 28px; margin-top: 44px; }
  .typography { padding-top: 35px; }
  .typography h3 { font-size: 1.75rem; }
  .type-scale strong { font-size: 1.65rem; }
  .type-scale b { font-size: 1.3rem; }
  .type-scale p { font-size: .95rem; }
  .voice-row { grid-template-columns: 1fr; gap: 10px; padding-block: 23px; }
  .voice-label { color: var(--hg-muted); font-size: .72rem; }
  .voice-example { font-size: 1rem; }
  .voice-tone { grid-column: 1; margin-top: 0; font-size: .64rem; }
  .voice-bottom strong { font-size: .95rem; }
  .asset-row { grid-template-columns: 1fr; gap: 14px; padding-block: 24px; }
  .asset-links { justify-content: flex-start; }
  .social-assets { grid-template-columns: 1fr; gap: 24px; margin-top: 30px; }
  .social-assets figcaption { font-size: .65rem; }
  .resource-downloads { flex-direction: column; gap: 12px; }
  .resource-downloads a { font-size: .76rem; padding: 14px 16px; }
  .next-step { padding-block: 55px; }
  .next-step .wrap::after { display: none; }
  .next-step .wrap > div { flex-direction: column; align-items: flex-start; gap: 12px; }
  .next-step h2 { font-size: 32px; }
  .button { font-size: .8rem; gap: 24px; }
  .brand-footer { grid-template-columns: 1fr; gap: 18px; padding-block: 30px; }
  .brand-footer nav { justify-content: flex-start; gap: 0 24px; font-size: .75rem; }
  .footer-note { font-size: .64rem; }
}
@media (prefers-reduced-motion: reduce) { html { scroll-behavior: auto; } }
@media print {
  .preview-bar, .brand-header, .chapter-nav, .next-step, .brand-footer, .skip { display: none; }
  body { background: white; font-size: 10pt; print-color-adjust: exact; -webkit-print-color-adjust: exact; }
  .wrap { width: 100%; }
  .section { padding-block: 30px; }
  .brand-hero { padding-block: 20px 40px; }
  .hero-art { box-shadow: none; transform: none; }
  .hero-art figcaption { position: static; transform: none; margin-top: 10px; }
  .hero-footnote { margin-top: 20px; }
  .asset-row, .voice-row, .logo-stage, .typography { break-inside: avoid; }
  h2, h3 { break-after: avoid; }
}